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University students demand career services to develop better employability skills


New research published the 17th of January by GTI Media Research reveals that university students place the development of employability skills at the very top of their shopping list. The survey conducted more than 2,300 undergraduates all over Europe at the end of 2012.

The main conclusion revealed that 97% of students expect that their university helps them to develop their employability skills and over a third said that the university had the main responsibility for preparing them for work after graduation. In other word, the vast majority of students want universities to help their transition into employment

Usage of the careers service is growing and the careers service is now seen as the main source of employer contacts on campus. Satisfaction amongst users is high but a worrying. 36% said that they had not used it because they hadn’t got round to it or didn’t have enough time.

The careers service is clearly positioned centrally to help universities implement their employability strategy but must work hard to engage the unengaged student.

Some of the main outcomes of the study were:

  • 97% of respondents recognise the importance of developing employability at university

  • Over a third of respondents believe that the university has the MAIN responsibility for preparing them for working life.

  • Six years ago, the main reason students gave for not visiting their careers service was that they didn’t know where it was. Now, the main reasons given were that they hadn’t got round to it yet and they had no time.

  • Email and internet communication are heavily used and liked by students. Social media communications are not well used and not as well valued as other methods of communication.

  • Survey shows the enduring popularity of practical skills workshops/sessions above all other services.

  • Students want advice, information and job opportunities tailored to their needs and aspirations.

Of interest